Moon Bakery Elevates Moon Cake Packaging


Design Studi- Online helps Moon Bakery celebrate the mid-autumn festival by producing eloquent and minimalistic packages for moon cakes.

“Mid-autumn festival is the Family reunion holiday, the occasion carrying the special meaning: It is the holiday when every member of the family gather and enjoy under the moonlight. Understanding that, DS-O has transmitted that value of Family reunion holiday through the mooncake box of Moon Bakery.”


Client: Moon Bakery
Agency: Design Studi- Online
Art Director: tungTADAA
Graphic Designer: Sơn Tùng
Photographer: Trywalking
Styling: Jumbojumbo
Retouching: Duy Bách
Production: Hoàng Anh