Sniffy is an Adorable Take on Children's Fragrance


Check out this adorably illustrated children’s fragrance packaging by Studio Boundless.

“Sniffy is a new line of body mist dedicated for children. As a new brand, the challenge is to make their body mist attractive and desirable for children but at the same time also approachable and assuring for parents.

Inspired by perfume ads selling attractive figures of who you can be, our idea brings a little twist to the concept of ‘spraying an identity.’”


“For each product, we created a fun and exciting identity where through it we also integrate character building with its positive and passionate characters. The names chosen were carefully picked to avoid gender limitation on talents, occupations and ambitions.

This project is in collaboration with Hong Kong-based designer Alison Pong.”


Designed By: Studio Boundless
Location: Jakarta, Indonesia