SAVE THE DATE! SVA Masters In Branding Open House November 3rd
The role of brands is in the midst of a massive revolution. Brands now telegraph our affiliations, signal our beliefs and project how we want to be perceived in the world. In the SVA Masters in Branding program, we believe branding is a profound manifestation of the human spirit. Join us on Saturday, November 3rd for hors d’oeuvres with the faculty and alumni from 2:00-3:00pm and the program and curriculum overview from 3:00-5:00pm to find out more!
Welcome Class of 2019!
After a fun orientation week of getting to know each other, the Fall semester is in full swing here at the Branding Studio! Along with the new class, we are welcoming our newest faculty member -
Introducing Dr. Brad Davidson
Dr. Davidson is a Stanford trained Medical Anthropologist, with extensive experience in marketing, positioning, branding, and customer and patient-provider experience. As a social scientist, he focuses on studying physician-patient interactions, medical training and culture, and cross-cultural encounters within the medical sphere. He has worked frequently in the areas of adherence, behavior change, and the impact of technology on medical culture. Brad received his PhD in linguistics from Stanford University, followed by a post-doctoral fellowship at the Stanford Center for Biomedical Ethics; he leverages both qualitative and quantitative social science approaches to optimize language of high-science and general market launch brands and campaigns.